Our client, a reputable general contractor company in Austoin, was struggling to secure a strong position for the highly competitive keyword “general contractors near me.” Despite offering a wide range of services and having an excellent reputation in their local area, their online visibility was limited, resulting in missed opportunities to connect with potential clients.

Before partnering with us, their ranking for “general contractors near me” was at 20, placing them well behind competitors who dominated local search results. Understanding the critical need for improved visibility, the client turned to our Local SEO expertise to enhance their rankings and generate more local leads.

To address these challenges, we implemented a comprehensive Local SEO strategy, which included website optimization, refining their Google Business Profile, and strategically expanding their online presence. We also advised and assisted them in setting up a Local Services Ads (LSA) account, allowing them to directly target high-intent customers through Google’s pay-per-lead platform. Additionally, we helped them open more Google Business Profile locations in key areas of their city, increasing their visibility across multiple neighborhoods.

As a result, their ranking for “general contractors near me” improved significantly from 20 to 2.65, an 86.75% increase in search visibility. This higher ranking translated into more local exposure, increased organic traffic, and a surge in qualified leads. Through Local Services Ads, they also received 117 phone leads, further boosting their customer acquisition efforts.

This case study showcases how strategic Local SEO and paid ad solutions can drive substantial growth, positioning businesses as top choices in their industries and ensuring long-term success in local search.